Project Description
ISEA (International Symposium on Electronic Art) is a prominent global event that fosters interdisciplinary discourse in art, science, and technology. Founded in the Netherlands in 1990, ISEA has grown into a premier event attracting over 1400 participants worldwide. The 2024 symposium, ISEA2024 Everywhen, is directed by QUT’s Wesley Enoch and Prof. Gavin Sade, and will include creative exhibitions, performances, screenings, live events, online virtual events, and an academic conference.
ISEA2024 will be held in Brisbane, Australia, leveraging the city's strategic Asia-Pacific location and its Olympic profile to attract high attendance. The event is supported by various partners, including the University for the Creative Arts (UK), and aims to enhance networking opportunities, economic prospects for artists, and Australia's role in the digital arts scene.
My Role in the Project
Digital Outreach Team Member: As a part of the digital outreach team for the ISEA24 program, I played a key role in the event's marketing and communications efforts. Our team acted as a real-world marketing department, generating original content and amplifying ISEA's presence through social media, national radio, and local media outlets.
Branding Kit Creation: I created a comprehensive branding kit. This kit, inspired by the existing logo and graphic elements, was designed to be used across all areas of ISEA. It focused on visual material and graphic design, presenting innovative ways to introduce the ISEA program to the public.
Catalogue Design: I designed the templates for the two Catalogues, Artworks and Proceedings, that the ISEA24 organisation will publish at the end of the exhibition and symposium. These templates ensured consistency and professionalism in the presentation of event content.
Graphics for Videos: I assisted in creating graphics for videos produced by other group members. My contributions helped ensure that the visual elements of these videos were cohesive and aligned with the overall branding of ISEA24.
ISEA24 QUT Banner Design: I designed the ISEA24 QUT banner, which was prominently displayed around the campus. This banner played a significant role in promoting the event within the university community.
Support and Collaboration: I also provided support to group members who had issues or queries regarding the ISEA24 graphics. My role involved ensuring that all visual elements were consistent and met the high standards expected for the event.
By creating a cohesive branding kit, designing critical visual elements, and providing support to my team, my role in the ISEA2024 project was instrumental in enhancing the event's outreach and visual impact. This experience allowed me to apply my graphic design skills in a real-world setting, contributing to the success of a prestigious international symposium.